When stakeholders push back on your content recommendations, you don’t need to cringe. When they share opinions and anecdotes, insist on using jargon, or appear to ignore the data, resist the temptation to argue your case. Objections are opportunities: they show that stakeholders care about content and want to be involved in making it effective. All it takes to move from conflict to productive dialogue is to change how you hear feedback. What if your stakeholders aren’t trying to undermine you, but instead want to work with you to find content solutions that work for users?
At the fourth annual agile content conf you’ll learn to reframe objections as opportunities to work together on solutions that everyone buys into, through:
Case study presentations from major organisations
Step-by-step workshops led by experts in content collaboration
Facilitated networking activities
Question and answer sessions with the speakers
Opportunities to try out techniques like pair writing and user research
Informal conversations over lunch and coffee
Director, Content Design Centre; Former Head of Content, Government Digital Service
Author, Content Design
Head of Editorial at Global Radio
Leads digital content strategy for brands like Capital FM, Heart Radio, LBC, and Classic FM
Digital Content Strategist, Breast Cancer Care
Collaborates with clinical specialists and users to create mobile content that supports women after breast cancer treatment
Head of Content Design, Home Office Digital
Building a community of practice for content creators within central government
Technical writer, Improbable
Helps developers to create user-focused content
Founder, Together London
Helps groups find breakthrough solutions that everyone buys into
This full-day workshop led by Jonathan Kahn is an opportunity to apply what you learned on day 1 to your specific context and challenges. Immerse yourself in the collaboration techniques, get feedback on your challenges from peers, and come away with an action plan that will enable you to find breakthrough content solutions in your workplace—starting tomorrow.
“The workshop day was a great opportunity to really dig into next steps and turn our conference experiences into practical actions when we returned to our respective workplaces.” Rachel Bhandari, University of Edinburgh
“The agenda was set up to meet my concerns over stakeholder relationships and how to create convincing content. I have already raved to my colleagues and hopefully some of them can attend next year.”Alison Jacobs, Tesco
“It was good to meet other content folk from different industries and the case studies and workshops were fantastic. I came away inspired and with some practical skills I’d like to test out in my role.”Tasha Kidd, University of York
“Good conference and nice company. The range of topics, insights and activities gave me a lot to work with.”Jennifer Buley, SOS Children’s Villages International
“I enjoyed the break up of time between case study presentations and mini-workshops. The presenters were relevant and astute and the venue was spot on. I have a handful of takeaways to action.”Meghan Bates, Royal Sun Alliance
“A well paced, interactive and informative day. I now have simple tools and techniques I can use to collaborate with stakeholders which I believe will genuinely help.” Janey Crichton, NHS Health Scotland
“I would definitely recommend the conference to colleagues. I got a chance to meet far more people than I usually would at a conference. I’ve come away with some good practical tips and examples of successes to apply to my work.”Emma Cragg, Newcastle University
“It was grounded in the day-to-day experiences of people who work with web content. The friendly and lighthearted tone of the day made it easy to try things out, learn and meet new people.”Liz Whyte, Citizens Advice
“Very relevant for a multiple stakeholder large organisation.” Simon Peters, Transport for London
“I would definitely recommend this event to other content editors and writers. It was informative, fun and challenging. I was surrounded by like-minded people and felt comfortable speaking to new people.” Louise Skinner, Christian Aid
“A good mix of subject matters held together by some common themes with practical advice on techniques. I particularly liked the style of presentations with the interviewer helping to frame the discussion around the key themes of the day.”Lee Somers, Shop Direct
“Every speaker clearly communicated their approach, techniques used for digital projects and what they learnt from it. Great to have representation from a mixture of commercial and publicly funded organisations.”Eiren Vargas, Royal Sun Alliance
“Engaging and enjoyable. I came away with a lot of new techniques that I wish to implement in my current role.”Joshua Evans, The Stroke Association
“One of the best conferences I’ve ever attended. I usually attend copywriting or UX-led events, and this was a fantastic blend of the two. It was clear that the event was created by content designers for content designers.” Jen Lambourne, Inviqa
£1000 + VAT.
Early bird cost: £900 + VAT if you register by 30 Oct.
£500 + VAT.
Early bird cost: £400 + VAT if you register by 30 Oct.
Note: these prices are for online payment by credit/debit card.
We accept cancellations up to 60 days before the event: we’ll refund your registration minus a 20% cancellation fee. Fewer than 60 days before the event we won’t refund your registration.
Note: we don’t allow transfers. Please make sure that you can attend before you register.
If you’d like to sponsor agile content conf, get in touch.